“Give Me 45 Minutes, And I’ll Give You
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Hi, I’m Zach, and like you I’m a lawyer. I remember it like it was
yesterday. My heart sank as soon as I heard him talk…there I was
watching my client, who I’d worked with personally for the past three
weeks, getting brutalized by the other lawyer during his deposition.
During those three weeks we went over every conceivable document,
issue, and question many times. Yes of course I told him not to
speculate, of course I told him not to volunteer, of course I told him to
limit his answers – I told him all that and more, repeatedly. I did
everything humanly possible to get him fully prepared. Finally, the day
of his deposition came. I looked him in the eye and said, “OK, you know what you’re going to do when you get
into the deposition, right?” He nodded looking at me with these big eyes, completely trusting me, completely
believing that I was going to be the person to
get him through this high-stress event. But in the face of it,
looking at the other side’s lawyer he was like a deer caught in the headlights about to get run over by a
Hummer. I sat there in frustration and disbelief watching him totally drop the ball.
Has this ever happened to you? If you’re a practicing litigator, this has definitely happened to you. Was this
your fault? Well, no. You did your work, and you did it well. You’re brilliant at your job and incredibly smart,
but it doesn’t matter how great a lawyer you are if your
witness shoots you in the foot.…
What I didn’t know then, is that it didn’t have to be that way.…
The fact of the matter is now there is a
system that has been developed. A system that trains
your deponent
to be the perfect
witness every time.
Before I became an in-house litigator at NBC Universal, I’d never used deposition-prep video training with
clients in the many years I practiced at Davis Polk. In those days and at that law firm, I definitely would have
scoffed at the idea. But at NBC Universal, we were required to use one for every witness we defended. It
opened my eyes in a big way.
I was amazed at how much better my clients performed in their depositions after having viewed the training
program. It brought to life all the fundamentals I had covered with them, and then drove them home. My
clients could see witnesses testifying the right way – and the wrong way. They experienced what their
depositions would look, sound and feel like. And they could see the harsh consequences of getting it wrong.
As soon as my witnesses saw the proper method – being very narrow and specific – as opposed to just hearing
it from me, it ALL CLICKED.
But there was a huge problem: The training program was embarrassingly dated and incomplete. So I set out to
create a new, perfected version – professionally produced in beautiful high-definition video. DEPOSITION
TESTIMONY: 5 SIMPLE RULES was created with the professional in mind – a tool that reflects your high
standards for your clients. This training system teaches witnesses exactly how to handle themselves and the
questions they are asked during depositions. It substantially supplements your preparation efforts
and produces astounding results – with no extra time or effort required on your part. If you do
not have time to prepare a witness, this system is a Godsend.
“In fact, many of the nation’s leading firms and companies are already using the
DEPOSITION TESTIMONY: 5 SIMPLE RULES system to ensure their clients shine in
depositions. What's more, in response to customer demand, we now offer a yearly
'all you can eat' option that's very cost effective for high volume customers.”
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“I also wanted to leverage leading-edge technology to create a new system. Easy
to use. Instant results. A system you can activate right
away, allowing your
clients to view it anytime, anywhere, online, as often as they wish!”
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Just like you, I’ve witnessed how the Internet has revolutionized our lives and businesses. I’m a lifelong
technophile and gadget guy. From social media to the latest software apps, we use technology to put the
world at our fingertips. Instead of sending messengers to the courthouse, we file papers electronically.
Instead of filling rooms with files and documents, we use case-management software and databases to
access key documents in seconds. Your clients already are accustomed to watching video online on sites
like YouTube and Hulu. Why not a deposition prep system, too? DEPOSITION TESTIMONY: 5 SIMPLE
RULES is the next step in bringing your law practice into the 21st century.
And most importantly, your clients will walk into their depositions feeling confident and
in control.
“This system allows small firms to compete with the biggest firms in the country. Technology levels the playing field.”
Consider how many of the world’s top athletes and coaches have used the power of video to
drastically improve performance. For decades, they’ve known that video gives them knowledge of
exactly what to expect and the confidence to face it. It works for them.
Why not make it work for you?
DEPOSITION TESTIMONY: 5 SIMPLE RULES gives your witnesses something to emulate. That’s the key.
They will thank you for it when they ace their depositions.
There are no advanced steps to follow. It’s all done for you. Just forward the link and password to
your clients and they are all set. Easy! It’s effortless, efficient, and highly effective.
Don’t miss another opportunity to make a client for life.
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“Deposition Testimony: 5 Simple Rules is a terrific supplement to trad- itional witness preparation. The video reinforces the advice we give by showing the witness how to apply that advice when testifying and, as importantly, vividly illustrating how things can go wrong if the advice is not followed.” Dennis E. Glazer, Esq. New York, NY
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“Deposition Testimony:
5 Simple
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“The video gives witnesses the experience of seeing what can happen to them in a deposition or trial if they are not careful, thoughtful and prepared. The visual impact of watching a witness under a relentless cross-examination because he or she didn't take the deposition seriously gives my clients an extra edge that ordinary witness prep doesn't. This video is a tremendously valuable witness prep tool.” Craig J. de Recat, Esq. Co-Chair, Trial Practice, and Board Member Manatt, Phelps & Phillips, LLP Los Angeles, CA |
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“As a litigator who handles complex civil cases, often in employment matters, preparing nervous witnesses to testify in cases where their reputations and substantial sums of money are on the line is something I have done countless times in my career. Deposition Testimony: 5 Simple Rules is equal parts teacher and security blanket, and it is one of the most effective ways to help witnesses – whether rank-and-file employees or CEOs – provide their best possible testimony at a deposition. I highly recommend it.” Jennifer M. Ilenstine, Esq. Fulbright & Jaworski L.L.P. Los Angeles, CA
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“Deposition Testimony: 5 Simple Rules is a terrific deposition preparation tool in cases of all sizes for solo practitioners to big firm litigators. The modern feel helps witnesses engage with the lessons and learn what problems to avoid by observing others instead of through personal experience.” Damian D. Capozzola, Esq. Epstein Becker & Green, PC Los Angeles, CA |
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“In 18 years of practicing complex commercial litigation, this is the most powerful and effective deposition prep- aration product I’ve seen. My clients give it high marks, as well.” Stephen R. Clark, Esq. Clark Law Firm, LLC St. Louis, MO |
“Maximize your time, effectiveness and productivity.”
Of course you're highly experienced at preparing your witnesses. This system works with you to make your
preparation even more effective. Wouldn’t you rather have a tested, proven method to empower your clients?
The less time you spend on the rote advice you’ve given a million times, the more time you can spend on the
critical documents and issues in your case.
Wouldn’t that be serving your clients better?
You’re probably wondering, “What does it look like?” Here’s a six-minute preview that highlights
the basic rules in action. Right off the bat, your clients will see a “worst case scenario” of exactly how their
deposition testimony can come back to haunt them at trial in front of a judge or jury, and their boss. Along the
way, we show one witness doing it the “wrong way”-- speculating, volunteering, and falling into common traps.
Then we contrast that with a witness doing it the “right” way, resulting in a rock-solid deposition. The narrator
guides the viewer through the exact points to keep in mind, along with the “how’s and why’s” they need for the
information to resonate. Finally, we distill everything down to
a few key rules that any witness can easily
recall and retain, especially under the stress of a deposition.
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“Why should we listen to you?” - About the Creator
OK, so perhaps you’re intrigued at this point, but you may be wondering why you should trust our program
with your clients. As mentioned in the lead video, my name is Zach McGee and I have many years of
experience prepping witnesses both at one of the country's top law firms and as an in-house litigator with
NBC Universal, one of the world's largest media companies.
After graduating with high honors from both Harvard College and Harvard Law School, I clerked for the
Honorable Michael B. Mukasey in the U.S. District Court for the Southern District of New York in Manhattan.
Judge Mukasey later became Attorney General of the United States.
I began my career as a litigator with Davis, Polk & Wardwell, a national Wall
Street law firm. At Davis Polk, I represented Fortune 50 companies
in merger
& acquisition and securities litigation and prepared some of their
most senior executives to testify in cases with
hundreds of millions of dollars at stake. Later, I moved to Davis Polk's Silicon Valley office to represent leading technology companies such as Oracle and Cisco Systems. There, I learned firsthand how these
pioneering companies have become so successful in the Internet Age.
Next I became an in-house litigator for NBC Universal in Los Angeles where I represented some of the
company’s top leaders in major litigations.
I developed DEPOSITION
TESTIMONY: 5 SIMPLE RULES with feedback from my legal mentors
and
colleagues -- some of the biggest names in the field.
Since launching NEW MEDIA LEGAL PUBLISHING, INC. and DEPOSITION TESTIMONY: 5 SIMPLE RULES,
I have become a frequent speaker to law firm and in-house lawyers
on many subjects including the
intersection of technology and the practice of law:
Detecting and Preventing Substance Abuse and Other Current Legal Ethics Issues for Entertainment Attorneys
(Film, Television and New Media Law Conference, CLE International, Los Angeles, California, January 28, 2011)
Effective Deposition Fundamentals and Use of Technology Before, During and After a Deposition
(West LegalEdCenter, January 10, 2011)
Using the Latest Technology in Taking and Defending Depositions
(West LegalEdCenter, January 10, 2011)
Elimination of Bias in the Profession: A Law Firm and In-House Perspective
(West LegalEdCenter, December 3, 2010)
Using The Latest Technology In Defending And Taking Depositions
(“Mastering The Deposition” Workshop, Bridgeport Continuing Education, San Diego, California, April 2, 2010)
Negotiation Ethics For
Lawyers: How to Recognize and Respond To “Dirty Tricks
and Bad Faith" Tactics
(West LegalEdCenter, March 3, 2009)
Multijurisdictional Practice and Ethics Spotlight: Avoiding the Unauthorized Practice of Law
(West LegalEdCenter, December 2, 2009)
Defending the Boss: Preparing CEOs, Directors and Other Senior Executives to Testify at Deposition
(West LegalEdCenter, November 17, 2009)
The Employment Deposition
on Behalf of the Defense
(“Employment Litigation” Workshop, Bridgeport Continuing Education, Costa Mesa, California, November 13, 2009)
Entertainment Law and Ethics Spotlight: Current Legal Ethics Issues for In-House Entertainment Attorneys
(West LegalEdCenter, October 28, 2009)
Current Legal Ethics Issues for In-House Entertainment Attorneys
(Loeb & Loeb Entertainment & IP Conference, Los Angeles, CA October 21, 2009)
Defending Depositions in Employment Cases
(West LegalEdCenter, July 22, 2009)
Negotiation Ethics for Lawyers
(West LegalEdCenter, June 22, 2009)
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“Deposition Testimony: 5 Simple Rules is an engaging witness preparation program with excellent content and production values. As an in-house lawyer, I've used the program to prepare our executives to testify with great feedback and results. I highly recommend it and definitely would use it again.” Dorsey Morrow, Esq. General Counsel (ISC)² Vienna, VA
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“O’Melveny & Myers is laser focused on delivering beneficial and cost-efficient services that create value for clients and we are pleased to offer this new program that fulfills both objectives.” Ian Simmons, Esq. O’Melveny & Myers, LLP Washington, DC |
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“By e-mailing clients a link to a video they can watch whenever they can – in the office between meetings, at home or while on the road – I can expand my witness preparation beyond our in-person meetings. And because the video covers many of the basics, I can focus the meeting time I have with my clients on the critical issues and documents in the case. With Deposition Testimony: 5 Simple Rules, deposition prep has finally gone digital.” Andrew H. Struve, Esq. Manatt, Phelps, & Phillips, LLP Los Angeles, CA |
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“A superb tool for witnesses that teaches not only the rules for testifying but also what to expect from the deposition at trial. Well produced and entertaining. Outstanding!” Gregory W. MacKenzie, Esq. Hurley, Toevs, Styles, Hamblin & Panter, PA Albuquerque, NM
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“There is no greater reward for a lawyer than a satisfied client.”
Your client is nervous. It’s a big case. High stakes.
You send her DEPOSITION TESTIMONY: 5 SIMPLE RULES.
In seconds, she knows what to expect. This system eliminates the mystery and intimidating nature of
depositions and replaces them with knowledge, a frame of reference, something to emulate and,
consequently, confidence.
Even if she has been deposed a hundred times, DEPOSITION TESTIMONY: 5 SIMPLE RULES is a tool that
will improve her performance and leave the other side scratching their heads.
And it will make your life easier, too.
Forget about “talking down” to your client, insulting her intelligence, or repeating the same basic advice
you’ve already given a million times. Instead, let DEPOSITION TESTIMONY: 5 SIMPLE RULES handle the
preliminaries, allowing you to FOCUS ON WHAT YOU DO BEST – the critical details.
Now fast forward. The deposition is over. Your client is happy. You’re happy. And best of all, she’s going to tell
all her colleagues and business associates that you’re the one to call.
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The real risk is in going it alone when everyone else is making technology work for them. You
simply can’t spend as much time as you would like with each and every client. Even when you can, you shouldn't
gamble on their ability to remember and execute your advice. Eliminate that risk by making technology work
for you, too.
Instead, e-mail them a system that will enable them to nail the deposition every time -- guaranteed.
Imagine the impact this will have on your practice and client relationships…
When your clients shine in their depositions.
When your clients feel relieved and accomplished.
When
your clients thank YOU for helping them survive such nerve-wracking,
intimidating experiences with ease and
confidence.
When they think you’re the best lawyer in the world.
When they become a client for life.
When you secure more dismissals, achieve better settlements, and win more cases at trial.
What would you pay for this experience?
How much is that worth to you, your practice, and your firm or company?
Guiding clients through the high-stakes minefield of depositions is the best business
development tool you can possible have. Why tackle it alone? Leverage cutting-edge
technology specifically created to solve this problem.
One-on-one prep sessions for every witness you prepare and defend during the course of a year at standard
hourly rates, not to mention the added conveniences of:
Unlimited access
Repeat viewing
The ability to create and simulate the experience for your client ahead of time
The ability to prep multiple witnesses, in multiple locations, in multiple cases simultaneously!
-- is easily worth thousands of dollars.
We want 
to be part of
EVERY LAW FIRM’S ARSENAL.
Try the DEPOSITION TESTIMONY: 5 SIMPLE RULES SYSTEM now for 30 days
anytime, anywhere, online...
Join the rapidly growing list of the nation’s largest law firms and the nation’s smartest smaller law firms,
solo practioners, and in-house attorneys who are utilizing this remarkable system and loving the results.
It used to be you spent all this time getting witnesses up to speed, and
now there’s a system that does it for you. Honestly, as talented as you
are at covering the basics of deposition preparation, it does a better job
than you can because it can show your clients -- in addition to telling them
-- how to apply the advice you give and what can go wrong if they don't.
In fact, I want you to try it out. Use it on one case, and if you aren’t blown
away at the end of it, we’ll give you a full refund, no questions asked.
Why am I willing to make this kind of guarantee? The fact of the matter
is, like you, I want to make sure the people I work with get great value
and results from my legal work for them. I don’t want to charge you if I
can’t get great results for you either. I just don’t think it’s fair for me to
get paid if I don’t help you to prepare your clients to testify and to help
you to get better results for them – plain and simple.
Try the Deposition Testimony: 5 Simple Rules System Now
Only $197.00
(includes a full satisfaction guarantee)
When you click "Buy Now," you will incur a one-time charge of $197.00. This is NOT a subscription service.
To use the system again after your 30-day session expires, you'll need to return here to buy another session.
Don’t Have A Deposition Coming Up? No Problem.
Your 30-Day Usage Doesn’t Start Until Your First Log-In.
The moment you complete this transaction,
you will receive a link and a password.
Your password grants you and your clients unlimited access to our system for 30 days. Use as
often as you
(and they) want -- but your password is personal to you and your clients. You can't
share it with other lawyers
(in your firm or otherwise).
If you're looking to share access, please ask about our annual "all-you-can-eat"
license program for law firms and companies which permits sharing within the firm or company. Our annual
license program also can be more economical if you plan to use the program more than a few times a year.
I’m so confident that this system will have an immediate and profound impact on your
client depositions, I’m willing to assume all the risk.
You can try it risk-free for 30 days from the date of first usage, and if at any point during
that time, for any reason, you are not satisfied, all you have to do is email our support staff
at [email protected] and you’ll receive a prompt and courteous refund.
Zachary S. McGee
Co-Founder and President
New Media Legal Publishing
P.S. - If you are looking for a simple, instant, easy, and proven system to give your
clients complete confidence in their depositions, then this risk-free DEPOSITION
TESTIMONY: 5 SIMPLE RULES 30-Day Unlimited Use System is for you.
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